The Internet allows us to comparison shop for most things – why not legal services? This insight led Mark Britton to found Avvo, which is one part Martindale Hubbell, one part Amazon, and one part Red Bull: a site that hosts profiles of lawyers (and recently, doctors), with ratings and reviews from clients. Mark previously served as executive vice president of Worldwide Corporate Affairs of InterActiveCorp Travel (IACT) and Expedia, Inc., where he had responsibilities for companies such as Expedia, Hotels.com, and Hotwire. He currently serves on the Board of Directors of Orbitz.
