A few years ago, LegalZoom was more of a concept that a company, and the idea that some parts of the practice of law would become commoditized, and perhaps wouldn’t even involve lawyers, seemed very far fetched. Fast forward to 2015, and it seems more like a foregone conclusion. Some of that change has come from the market for legal services itself, and some has come from the expectation of consumers. But it also is completely true because John Suh and his team at LegalZoom have willed these truths into existence. With vision and relentless execution, Suh has made the name LegalZoom synonymous with self-help legal transactions, using technology to ensure higher quality at lower cost.
